Post by khatunejannat on Feb 15, 2024 1:52:59 GMT -5
I take advantage of these lines to reflect on this American custom that little by little has been incorporated into our consumerist society. Black Friday is a tradition that is celebrated the day after Thanksgiving (which is the fourth Thursday in November) and consists of that day, most stores offer very significant discounts. Regarding the name, tell you as an anecdote that “Friday” is Friday and “Black” is because, it is assumed, that on that date the company's economic numbers went from being red (losses) to black recovery (and profits). ). The origin of all this offer was the online business. In this way, businesses offered great bargains online. As it was online, businesses did not have to pay their store employees and that “savings” were passed on to the product with discounts. This was the original philosophy but little by little it has become a business in all its formats and forms of sales. In the US this day is a holiday and many companies consider it as a celebration for their employees who will join the list of possible consumers. The success of this campaign is its date.
If this campaign were done much earlier it would not be successful because people still do not have a gift mentality but it is done just before a month of the Christmas campaign . With the advantage Saint Helena Email List that all businesses give one month to return purchases. This way, if a gift is not successful or you want to change it, it can be returned because we are still within the deadline. Black Friday is nothing more than a few days of discounts for business sales of technological and computer devices. I say days because it has also been extended to Thursday, Saturday and Sunday (due to great success) even to Monday. This “later” Monday is called CyberMonday , which is also another day highlighted for Internet purchases and closes Black Friday.
In the last years from 2012 to 2015, sales exceeded sales in previous years by 75% on those same dates. Another aspect that we have to be very careful with is that companies take advantage of the issue to raise prices a few days before and on Black Friday they make discounts to leave everything practically at the same price. It is also very important to read the fine print of the offers because this year there have been multiple complaints regarding this issue. Although it cannot be generalized, it is always recommended to look at everything with a magnifying glass. There may be bargains but you have to look for them. Let's look at the following graphic from the OCU page. Here we can see how the most important companies raise prices to make a sale on the specific day and then raise it again later: Source: www.ocu.org As a summary and conclusion we can say that, as can be seen in the graph, there are companies in which the savings that we can find during Black Friday are almost zero, although if we look closely we can also see some that really do.
If this campaign were done much earlier it would not be successful because people still do not have a gift mentality but it is done just before a month of the Christmas campaign . With the advantage Saint Helena Email List that all businesses give one month to return purchases. This way, if a gift is not successful or you want to change it, it can be returned because we are still within the deadline. Black Friday is nothing more than a few days of discounts for business sales of technological and computer devices. I say days because it has also been extended to Thursday, Saturday and Sunday (due to great success) even to Monday. This “later” Monday is called CyberMonday , which is also another day highlighted for Internet purchases and closes Black Friday.
In the last years from 2012 to 2015, sales exceeded sales in previous years by 75% on those same dates. Another aspect that we have to be very careful with is that companies take advantage of the issue to raise prices a few days before and on Black Friday they make discounts to leave everything practically at the same price. It is also very important to read the fine print of the offers because this year there have been multiple complaints regarding this issue. Although it cannot be generalized, it is always recommended to look at everything with a magnifying glass. There may be bargains but you have to look for them. Let's look at the following graphic from the OCU page. Here we can see how the most important companies raise prices to make a sale on the specific day and then raise it again later: Source: www.ocu.org As a summary and conclusion we can say that, as can be seen in the graph, there are companies in which the savings that we can find during Black Friday are almost zero, although if we look closely we can also see some that really do.